Exhibition | RACVISION Video Wall & Digital Signage

Commercial Digital Signage, Video Wall solutions for Exhibition

Video walls are the perfect solution for exhibitions, as they are an excellent way to share visual content and messages with clarity and encourage an increased footfall. As they become increasingly cost-effective, a cost that can often be offset against the large amount of exposure you can achieve over a short period of time, LED&LCD video walls have quickly become the go-to technology for creating an eye-catching and memorable exhibition stand design. Whether promoting your brand or a particular product, they are perfect for engaging with stand visitors and passers-by. The improvement in LED and LCD technology now means that the size of a display can be almost limitless with very little compromise on visual quality. This makes video walls and digital signage displays provide the perfect canvas on which to showcase content and deliver information at exhibitions and conferences.

RACVISION video walls create the perfect canvas on which to showcase content at exhibitions and conferences. We have access to an extensive range of Video Wall and Digital Signage solutions with screens that can be floor standing or wall-mounted. Maximize your impact and message to your audience with the use of RACVISION Video Wall and Digital Signage for your next event.

RACVISION Video Wall & Digital Signage for Exhibition

How RACVISION Video Walls and Digital Signage Work in Exhibition?

Brand Image

In the modern business world, companies need to establish themselves as a brand and an authority in their chosen industry. We live in an era when technology is a crucial aspect of everyday life — one that massively appeals to the modern consumer, so it only makes sense to incorporate technology into your exhibition stand design. The 2020s are going to be dominated by video marketing. Today, 72% of customers prefer learning about a product or service through a video. RACVISION Digital Signage and Video Wall are fantastic for brand image, with a LED video wall playing a broad spectrum of video content for passers-by to your exhibition stand, video can do a lot of the heavy lifting for you before you even start a conversation with a potential prospect about your products or services.

Showing Online Products

If you’re an e-Commerce company then it can sometimes be hard to fill your exhibition stand without physical product to fill up cupboards and shelves. However, you’ll still want your visitors to interact with your product, so Video Wall or Digital Signage is the perfect way to display your wares to the world. If this is the purpose of the AV on your stand then make sure you go for a large screen that several visitors can interact with at once. Elevate this interaction by offering a Multi-Touch Video Wall or Digital Signage, which allows several visitors to interact with your website, app or online brochure at one time.

Video Demos

Many products and services need to be demonstrated for people to see and understand their true value. Exhibitions present a golden opportunity to show your product. However, if a member of staff is doing demo after demo, their enthusiasm may fade. Or you can only offer demonstrations only at certain times.

Digital signage gives you another option for demonstrating your products. With a digital sign, you can play prerecorded demos in a loop. That way, anyone who visits your booth, no matter what time they stop by, will see your product or service being demonstrated.

Storytelling Video Wall

You can tell people how great your business is, but there’s no substitute for honest feedback from your past customers. People care about your past customers’ experiences. Digital signage allows you to display multiple customer reviews or testimonials one after another, which demonstrates to anyone at your booth right away that your company has a track record of success. Consider also running a live feed of your company social media pages to help build trust, especially if you send live feeds from your event. Seeing these testimonials is likely to influence them to make a purchase or commitment right then and there.