Shopping Mall | RACVISION Video Wall & Digital Signage

Commercial Digital Signage and Interactive Video Wall for Shopping Mall

Nowadays, shopping malls have become one-stop access points for brands catering to consumer’s every single need. From only being a hallway of retail merchants and food courts, shopping malls have evolved into full-fledged entertainment complexes featuring large cinema theaters, amusement parks, gymnasiums, fashion retailers, bricks-and-mortar stores, etc.

RACVISION Video Wall & Digital Signage for Shopping Mall

In such tight competition retail market today, how to attract and maintain more visitors?

Shopping malls are placing principal emphasis on creating new and fun shopping experiences. This where and why digital signage and interactive video wall for malls come in. Management companies are using different sizes and types of digital signage and video wall displays to increase value for their tenants while leveraging the technology to improve the way they reach shoppers. From entrances to the food court, malls are placing digital signage in strategic high traffic locations to create new marketing and promotion opportunities. Digital signage and video walls have recently become powerful tools to increase patronage and facilitate customer experience as they shop.

How Do RACVISION Video Walls and Digital Signage Work in Shopping Malls?

RACVISION commercial Digital Signage and video wall have been adopted in the shopping malls as a multipurpose information display board for way-finding, products, live broadcast, promotion, interactive game, local news, emergency events, etc.

Way-finding

Today, shoppers can go online to find what they’re looking for in seconds and make a purchase with just one click. In order to compete with this streamlined shopping experience, malls need to provide an engaging environment that people actually want to visit and interact with. RACVISION interactive Kiosk with way-finding solution will enable you to guide guests to specific shops, departments, and floors while improving experiences by providing them instant access to on-demand information. When shoppers are happy and comfortable, they’re more likely to stay longer to shop, dine, and socialize–increasing the time they spend on site.

Interactive Game and Experience Video Wall

Interactive video walls were initially designed for use in retail and higher learning education institutes. Which is a visual display that made up of attaching multiple screens together to form a single large display. The impact of an interactive video wall is enormous. The customer’s attention is drawn in an unsurpassed way and the customer is immersed in a fully interactive experience. RACVISION interactive video wall displays will help to provide instant personal contact for employees and customers, enhancing the retail experience. Connect customer face-to-face, with remote sales or service representatives who can answer questions, provide information and help close the sale. Reduce wait time and increase customer satisfaction while enhancing the shopping experience.

Shopping Mall Security System

Today, shopping malls not only have shops, they also have restaurants and food courts, banks, theaters, professional offices and practically all services you can think of. Bigger shopping centers include service stations and full service amusement parks. It is crucial to monitor all the activities at the shopping mall for no one wants to find himself in a dangerous situation due to dysfunctional or lack of a security system. In the digital era, video monitoring has emerged as the number one contender for safety in the shopping malls and other public places. RACVISION video walls are ideal for deploying solutions that offer picture accuracy, solution flexibility, and data integration for effective monitoring.